Image Source: Pexels Guest post written by Virginia Cooper of Learn a Living. Marketing is a multifunctional activity that involves creating brand awareness, developing a customer base, acquiring and retaining customers, and much more. While having a good product creates a strong foundation, in order to achieve your sales goals, effective marketing strategies are required. ThisContinue reading “Marketing Strategies Every Senior Entrepreneur Should Know”
Category Archives: Content Writing
Building Your Business: A Guide to Hiring Freelancers for Marketing
Guest post written by Poppy Williams of TechBizGuide. As a business owner, you know marketing takes time and money. Without a marketing plan, potential customers will not know to buy your products or services. Even with a marketing plan in place, entrepreneurs need to understand how to execute it effectively. While some businesses can affordContinue reading “Building Your Business: A Guide to Hiring Freelancers for Marketing”
My Top Books on Resilience
Reading is one of my all-time favourite pastimes. You get to absorb yourself in another world and switch off from your own; you get to learn about faraway lands and places, some real, some make-believe; you get to while away an evening without the usual distractions of television or phones. These are some of theContinue reading “My Top Books on Resilience”
I Doubt I’ll Make Millions from Freelancing, and that’s Okay
Since making the transition from full time employee to freelancer, a lot of changes have gone on in the world. When I first started freelancing, it was less common and less heard of to work from home. Particularly in Cyprus, it was hardly heard of to work part time let alone to work from home,Continue reading “I Doubt I’ll Make Millions from Freelancing, and that’s Okay”
The Pros and Cons of Working from Home
Working as a freelancer is both liberating and frustrating. You get to work from the comfort of home – but also with only yourself for company. While this doesn’t bother me, it definitely doesn’t work for everyone. Some people simply need to be surrounded by other people in order to work productively – and that’sContinue reading “The Pros and Cons of Working from Home”
My review of Headspace (& How it helps my Writing)
Image by Snapwire from Pexels. I’m naturally a very busy ‘thinker,’ which isn’t necessarily a ‘good’ or ‘bad’ thing, but I wouldn’t mind having the ability to switch my brain off every now and then – or at least the sound! I’ve wanted to get into meditation for years now but I took the wrong approach and neverContinue reading “My review of Headspace (& How it helps my Writing)”
How to Create a Press Kit for your Business
I recently collaborated with an upcoming jewellery designer to create a press kit for her new brand. Working closely with the designer, we created a press kit that appropriately represented her new brand whilst providing the right amount of information to potential press. The kit needed to be professionally presented and structured in order toContinue reading “How to Create a Press Kit for your Business”
Lessons from 4 Brands that Failed at Content Marketing
Let’s face it, not every business is going to get their content marketing strategy right, every single time. Even some of the world’s biggest brands have made mistakes, and the biggest positive is that we can learn from these mistakes when we implement our own marketing strategies. With that in mind, here are 4 businessesContinue reading “Lessons from 4 Brands that Failed at Content Marketing”
Why Hiring a Freelance Content Writer Could be Right for You
Fresh, high-quality content is the perfect recipe for more leads and conversions and improved SEO rankings. By hiring a freelancer, a range of content will be delivered professionally including blog posts, articles, website content, SEO pages and much more. If you’re thinking about hiring a freelancer writer but aren’t sure if it’s right for you,Continue reading “Why Hiring a Freelance Content Writer Could be Right for You”
The Benefits of Content Writing
Content is everywhere, from a leaflet that lands on your doorstep to an email that you just received from your favourite clothing brand. Everywhere we turn we are presented with content, and without even realising it, we are massively influenced by the content that surrounds us. In today’s multifaceted world where we are presented withContinue reading “The Benefits of Content Writing”
HQ Content writer 